7 Ways To Make Money With Your Blog (Part 1)

If you’re going to blog then one of the questions a lot of people ask is how much money can you make from it? And Darren Rowse from www.problogger.net – who’s considered to be probably one of the preeminent professional bloggers in the world – had a great article he wrote on his blog in November 30, 2007 entitled: “How Much Money Do Bloggers Earn Blogging?

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An Introduction To Facebook PPC Advertising

Unknown to many businesses, Facebook has their own PPC (pay per click) advertising program which is now squarely in competition with Google’s AdWords program.

Facebook Advertising has started to come into its own in the last 3-6 months, having been a very poor cousin to Google’s highly popular (and successful) AdWords program for a long time. Continue reading

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How To Increase Your Website Traffic With More Web Pages

One of the easiest ways to increase the traffic on your website is to add more pages of content to your site.

My golden rule here is: S/he who has the most pages wins!

And, I don’t mean an addition 2-3 pages to an already small site – I mean 20, 50, 100 or more extra pages! Continue reading

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How To Avoid Getting Ripped Off For Website Hosting

I’m an Australian, I was born here, I live here & I love Australia…

However, when it comes to purchasing a lot of necessary online services you need to run a website, the VAST majority of Australian businesses purchase locally, but would be horrified to learn that online services like website hosting, autoresponder/email marketing software and domain names cost HEAPS more when purchased locally, rather than in the USA. Continue reading

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Introduction to SEO 101

SEO – Search Engine Optimisation – is the art/science of optimising your website to rank high in the search engines for keywords/phrases that are relevant to your site.

The idea is simple really.

If you’re an accountant based in Perth who wants to get more visitors to your website (hoping that some of those visitors will turn into paying customers), you’ll ideally want to rank highly for search phrases such as: perth accountant, accountant perth, tax accountant perth, etc.

The IDEAL situation is for your website to rank in the number 1 position on Google (Yahoo and MSN/Bing) for these (and similar/related) terms, and thereby get LOTS of “free” visitors to your site, of which some turn into clients.

SEO is the art and science of achieving these sorts of results – “optimising” for the “search engines” – hence the term “search engine optimization.” Continue reading

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